MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

E-Commerce
E-commerce Experiences Double-Digit Growth As More Online Retailers ‘Go Global’
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By: Dominic Dithurbide
September 18, 2015
E-commerce Experiences Double-Digit Growth As More Online Retailers ‘Go Global’

Retailers say up to 30% of their online revenue now hails from global customers. Learn how to make localized domestic and international retail sites a success for your organization.

International Business Strategies
Companies Get Results With Mobile Sites for U.S. Hispanics
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By: Reagan Evans
September 11, 2015
Companies Get Results With Mobile Sites for U.S. Hispanics

Discover how Spanish-language mobile websites boosts traffic, engagement and revenue for companies in several industries. Is your company ignoring a thriving opportunity.

International Business Strategies
Smartphones: The Secret Weapon for Winning Global Consumers
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By: Dominic Dithurbide
September 04, 2015
Smartphones: The Secret Weapon for Winning Global Consumers

M-commerce is outpacing traditional e-commerce by three-to-one. If your expanding organization neglects the mobile web, it’s missing where the action is. Here’s a primer.

E-Commerce
Luxury E-Commerce: 4 Top Emerging Markets for Expanding Brands (Part 2)
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By: Reagan Evans
August 24, 2015
Luxury E-Commerce: 4 Top Emerging Markets for Expanding Brands (Part 2)

Luxury e-commerce sales will reach $21 billion by 2020. Discover four markets that are largely untapped by the online luxury industry, and a have demonstrated appetite for online shopping.

E-Commerce
Luxury E-Commerce: 4 Top Emerging Markets for Expanding Brands (Part 1)
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By: Reagan Evans
August 20, 2015
Luxury E-Commerce: 4 Top Emerging Markets for Expanding Brands (Part 1)

Luxury e-commerce sales will reach $21 billion by 2020. Discover four markets that are largely untapped by the online luxury industry, and a have demonstrated appetite for online shopping.

E-Commerce
Five Critical Ingredients for Successfully Launching a Global E-Commerce Site
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By: Dominic Dithurbide
August 12, 2015
Five Critical Ingredients for Successfully Launching a Global E-Commerce Site

Here a few tips to consider when expanding your online business to new markets, communicating with international customers, and fulfilling their cross-border orders.

International Business Strategies
Meet the ‘V4’—Four Emerging Markets That Can Boost Your Company’s Growth
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By: Reagan Evans
August 06, 2015
Meet the ‘V4’—Four Emerging Markets That Can Boost Your Company’s Growth

The V4 represents the fifth-largest economy in Europe and the twelfth-largest in the world. Discover how your company can engage this thriving market with localized online experiences.

Marketing Strategies
What Can Your Company Learn from Disney’s Newest Theme Park?
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By: Dominic Dithurbide
July 28, 2015
What Can Your Company Learn from Disney’s Newest Theme Park?

Shanghai Disneyland will be the crown jewel in the resort’s offerings when it debuts. Organizations expanding overseas can learn from Disney’s eye for detail and cultural sensitivity.

E-Commerce
Cross-Border E-Commerce Is Thriving. Is Your Site Doing It Right?
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By: Reagan Evans
July 22, 2015
Cross-Border E-Commerce Is Thriving. Is Your Site Doing It Right?

Judicious expansions into new markets gives companies ample time to generate ROI, and learn the nuances of international marketing. We provide some best practices that can lead to success.

International Business Strategies
Russia Becomes an Ideal Market as E-Payment Options Mature
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By: Dominic Dithurbide
July 15, 2015
Russia Becomes an Ideal Market as E-Payment Options Mature

Our thorough analysis of the region, and the positive changes we’re seeing in its economies and policies, lead us to be quite bullish on Russian and the CIS.

E-Commerce
As Global Shipping & E-Commerce Heats Up, Learn From This Trailblazer
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By: Reagan Evans
July 08, 2015
As Global Shipping & E-Commerce Heats Up, Learn From This Trailblazer

Beleaguered European companies are looking across borders to engage consumers with more disposable income. Discover how one online retailer wins customers around the world.

International Business Strategies
Chinese ‘Ghost Malls’ Present Opportunities for Online Business
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By: Dominic Dithurbide
July 01, 2015
Chinese ‘Ghost Malls’ Present Opportunities for Online Business

Chinese shoppers are abandoning shopping centers in droves, increasingly looking online for better products and prices. But there’s a silver lining for Western brands.

Marketing Strategies
Localizing Smartphone Content for the UK Gets Powerful Results
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By: Reagan Evans
June 24, 2015
Localizing Smartphone Content for the UK Gets Powerful Results

Localizing English-language sites for British audiences is a key contributor to an e-commerce site’s success. See how a brand’s credibility, and sales, improve in our exclusive analysis.

E-Commerce
Discover Why South Korean M-Commerce Is Rising, And Thriving
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By: Dominic Dithurbide
June 18, 2015
Discover Why South Korean M-Commerce Is Rising, And Thriving

Korean smartphone penetration is over 70%., and m-commerce sales more than doubled in 2014. Learn how your company can engage Korean shoppers on their devices of choice.

Website Translation
Inbound Marketing + Localized Websites Create Powerful Combo for Latin American Markets
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By: Reagan Evans
June 10, 2015
Inbound Marketing + Localized Websites Create Powerful Combo for Latin American Markets

Latin American customers are increasingly affluent, and “a modern marketer’s dream.” Your company can attract these shoppers with localized websites.

E-Commerce
Mexican E-Commerce Opportunities Will Soon ‘See a Tipping Point In Growth,’ Analyst Says
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By: Dominic Dithurbide
June 04, 2015
Mexican E-Commerce Opportunities Will Soon ‘See a Tipping Point In Growth,’ Analyst Says

Mexico’s e-commerce space is growing, and U.S. brands are expanding there and winning new customers. Our exclusive analysis reveals Mexicans spend far more than U.S. Hispanics do.